Elon Musk is no stranger to controversy.

His tweets can be, to put it mildly, unusual. In the last month he stated that kids are essentially immune to Covid-19, a disease caused by coronavirus. 

He promised ventilators that to date haven’t shown up, and he most recently stated that Tesla’s share price was overinflated, causing a market panic that wiped nearly $2bn dollars off the value of the company. 

But why does a successful entrepreneur, and space pioneer (let’s not forget the amazing moment that two SpaceX Falcon Heavy Rockets landed simultaneously, Thunderbirds-style, the fact that he’s pushed all the car manufacturers to produce electric cars and, of course, the personal flamethrower), do such crazy things that affect the livelihoods of his employees and his investors? 

In this video, shot in February as part of a training course on resilience for Entrepreneurs, I explained the workings of the brain and how it responds (and shuts down) under extreme stress, causing bizarre behaviour. 

Once you’ve watched this video you’ll not only understand why Elon Musk does what he does, you’ll also have a better understanding of your own behaviours, particularly those moments that you still cringe about when you think about them. 

Do you find yourself doing, saying, or tweeting odd things that you regret? Perhaps it’s time that you gave me a call and we can sort that out once and for all.

#elonmusk #tesla #resilience

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